Traumatic Brain Injuries And The Development Of...

Abstract The frequency at which new psychiatric disorder ensue traumatic brain injuries is too common to be disregarded. The brain in and of itself is the most baffling element of human body and research into the correlation between traumatic brain injuries and the development of psychiatric disorders will be imperative in order to provided proper and accurate treatment to patients. Moreover, understanding the correlation between traumatic brain injuries and the development of psychiatric disorders may perhaps offer a substantially greater understanding of not only the brain but of the manifestations and treatments of traumatic brain injuries and psychiatric disorders themselves. A traumatic brain injury, often referred to as TBI, occurs when an acute, intense amount of force from outside the cranium causes a traumatic injury to the brain. Traumatic brain injuries pose potentially unlimited post-trauma hurdles and impediments to both the patient and their family. One of the more difficult potential impediments to be faced in the wake of a traumatic brain injury is the development of a new psychiatric disorder. In fact, the prevalence of psychiatric disorders is three times more likely in patients who have suffered a traumatic brain injury than those who have not (Garcia, 2001, Para 2). There have been numerous studies into the correlation between traumatic brain injuries and the development of new psychiatric disorders; however, the link between the two is stillShow MoreRelatedPost Traumatic Brain Injuries After War1263 Words   |  6 Pages Traumatic Brain Injuries After War Post Traumatic Brain Disorder (PTBD) and Mild Traumatic Brian Injury (m-TBI) Idelys Maldonado Valencia Community College – Lake Nona Campus Research Paper Assignment for Psychology Class Professor J. 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Dot-com Bubble and Fastest-growing Camera Company Free Essays

Ever since his days at the University of California at San Diego in the late 1990s, Nicholas Woodman wanted a way for him and his surfing buddies to capture their exploits without having to take turns sitting on shore with a camera and telephoto lens. â€Å"No surfer wants to be the photographer, especially when the waves are good,† he says. Woodman, 36, eventually decided to solve the problem and founded GoPro in 2002. We will write a custom essay sample on Dot-com Bubble and Fastest-growing Camera Company or any similar topic only for you Order Now GoPro makes a small, durable, lightweight (just 3. 3 ounces) camcorder and special mounts to attach the device to surfboards, helmets, ski poles, car hoods, or pretty much anything else. It’s become a phenomenon in the world of extreme sports, with back-country snowboarders, kayakers, scuba divers, and others using it to document their feats. Woodman’s company has sold hundreds of thousands of them through sports shops and is only now reaching beyond its X Game base with national TV ads and a distribution deal with Best Buy (BBY). â€Å"It’s a very cool story,† says Christopher Chute, an analyst with IDC. â€Å"GoPro may well be the world’s fastest-growing camera company. † The stepson of Irwin Federman, a chip industry pioneer and successful venture capitalist, Woodman started an Internet marketing firm after college, but it didn’t survive the dot-com bust. He decompressed with a five-month surfing trip to Indonesia and Australia, where he began testing prototypes of a wrist-mounted camera. Once he got the design right, he borrowed and raised $30,000—in part by selling Indonesian bead-and-shell necklaces from the back of hisVolkswagen bus—and hired some buddies to cold-call surf shops and ask them to stock GoPro’s Hero line of cameras. Corporate giants such as Samsung have worked on wearable camcorders for years, but GoPro’s devices, which cost $180 to $300, stand out for image and sound quality, ease of use, and ruggedness. They’re waterproof to 180 feet and drop-proof from 3,000 feet. (One was dropped from that height by a skydiver, who still uses it. ) A skier can attach one to his helmet to record what he sees and another to the tip of his ski to film himself. The cameras are also becoming a staple on TV, where they have been used to help film dozens of reality shows, including Deadliest Catch and Whale Wars. George Lucas is using them to shoot part of his next film, Red Tails. Woodman, who says GoPro is profitable enough to go public, wants to expand beyond hardware into media. One idea is for a cable show featuring extreme sports videos shot by GoPro users. The push into content is one reason Steamboat Ventures, the venture capital arm of Walt Disney (DIS), recently invested in GoPro. Says Beau Laskey, managing director of the fund: â€Å"There’s the potential for this to be much more than a camera company. † How to cite Dot-com Bubble and Fastest-growing Camera Company, Essay examples

Operational Plan for Productivity and Performance- myassignmenthelp

Question: Discuss about theOperational Plan for Productivity and Performance. Answer: SWOT Analysis on the proposal Strengths Increasing trend of MAMILS In favor of the environment New opportunity for those dealing with midlife crisis Weakness Lack of experience in the particular domain The MAMIL may be unable to drop off or pick up the gear. Opportunity Since it is in favor of the environment and an eco-friendly business idea, it can get tax benefits and subsidies for the government. Threats Presence of other competitors who provide a similar service Niche market Analysis of SWOT After the SWOT analysis, it can be observed that the MAMILS who are a group of middle-aged men who ride expensive bicycles and tend to deal in this manner with midlife crises. This is a growing trend in certain countries and if harnessed properly can become a good opportunity. Since, the business idea is environmental friendly and promotes the use of bicycles instead of the cars; this idea can bag various subsidies from the government (Mrcio Tavares Thom et al. 2015). However, the market is a small one at present catering to a small section of the society and these groups have already formed clubs to continue their hobby, they might not take part in the business. No business survives without risks, here the risk being the risk of competition and a niche market. Therefore, the idea can be said to be a `Go`. Name of the Business The business caters to MAMILS and their hobby of riding a bicycle to overcome midlife crises, therefore, the name of the business can be `` RIDE TO A CAREFREE LIFE(RACL)``. Mission Statement A mission statement can be defined as a brief statement that states the firms purpose and elaborates on the scope of business stating the kind of service or product the company provides the market and target audience and its region of operation. The mission statement of RACL is as follows: We provide the best experience for the best people. The Vision Statement The vision statement can be described as a statement, which provides the long-term goal of the organization in other words where it sees itself in the next few years (Tuomikangas and Kaipia 2014). Vision statement of the company: To become the largest franchise group offering high experience to consumers and employees alike. Value statement A value statement can be described as a declaration statement that tends to inform the staff of the company as well as it customer about the firm`s top priorities and the core values and beliefs of the firm (Thom 2012). This statement is used to connect with the tarot market and remind the employees about its priorities and goals o the firm. Value statement of RACL RACL operates by Integrity, Customer Service, Quality and Innovation. The firm will consist of Firm head followed by a managing director. This firm head will look after the various departments named Marketing, Finance, Service and Maintenance, Human Resource and Event Management (Hair Jr and Lukas 2014).(Refer to Appendix, Figure 1) Management Plan for the marketing Department The management plan of the marketing department is as follows: Under the marketing head, The brand will be defined. A campaign management for marketing initiatives will be conducted Promotional and marketing materials will be arranged. The social media page on twitter and face book will be managed by a team of two. Conducting customer and market research will be done by a team of four. Looking after the vendors and agencies. These agencies are the ones that produce the marketing materials for the market support like ad agency, print vendors, PR agencies and web providers (Czinkota and Ronkainen 2013). Key Result Areas for the Marketing department: Brand and communications Building the brand and provide insights on clients and give feedbacks to the support group (Perreault Jr Cannon and McCarthy 2013). Marketing and Communications campaign-Responsible for implementation of communications and marketing programs and effective development of the same for the customers. Operational Plan Brand and communications Strategies Timeframe Persona Responsible Budget Other Resource Effect regular communication with the members and potential members Quarterly basis Jan, April and July Xyz Photocopy consumable Photocopy Machine Advertising major events Through print and broadcast media Advertisements in newspapers once every month XYZ 2 Advertisement $1500 Marketing and Communications Campaign Strategy Timeframe Person Responsible Budget Additional Resources Conduct social events appealing to the target audience Conducted every month XYZ3 2000$ Temporary staff Conducting visit to men`s club Two visits per month XYZ 4 Salary $20000 Trailer $ 1000 Purchase of trailer Key additional resources required: The key resources required are Temporary staff, trailer and the Photocopy Machine. Strategy to obtain these resources: The strategies to achieve these resources include: Formation of a report and submitting it to the Managing Director Forming a budget to identify the money required to obtain the resources (Hollensen 2015). The report shall include the predicted results from the application of those resources to the activities. Key milestones for implementation of Organizational Plan 8 club visits to be conducted Five newspaper advertisements printed. 100 newsletters sent 2 social events conducted Checklist to monitor the Organizational Plan Activity Indicators Information Sources Person(s) Responsible Cost Completion Schedule Monitoring Processes Are program support/follow-up mechanisms in place? Are program reporting mechanisms in place? Are resources in place Staff hiring/training Budget allocations and access Communication/IT Data management Outside agency(ies) contracted Monitoring Implementation of Activities [Meetings, Social events, Mass communication] Did the tasks/activities take places on schedule at the planned frequency? Were the deliverable benchmarks met? Were the deliverables distributed to the relevant recipients? Were broadcasts made according to schedule? Were activities within budget? Monitoring Program Coverage Are planned numbers of the participant groups being reached over time? Monitoring Quality Was the content/quality of the deliverables acceptable? Are the messages appropriate for each participant group? The features to effectively monitor and review the implementation of the Operational Plan The features that will be effectively monitored are: The social events that will be taking place- Their success, management and customer response The club visits- Whether the enrollment increases with every visitor it remains the same. Newsletter responses-Whether the newsletters sent to the customers initiate response (Wilson et al. 2012). Once these features are monitored, the success of the implementation of the Operation Plan can be reviewed. References Czinkota, M.R. and Ronkainen, I.A., 2013.International marketing. Cengage Learning. Hair Jr, J.F. and Lukas, B., 2014.Marketing research(Vol. 2). McGraw-Hill Education Australia. Hollensen, S., 2015.Marketing management: A relationship approach. Pearson Education. Mrcio Tavares Thom, A., Felipe Scavarda, L., Suclla Fernandez, N. and Jos Scavarda, A., 2012. Sales and operations planning and the firm performance.International Journal of Productivity and Performance Management,61(4), pp.359-381. Perreault Jr, W., Cannon, J. and McCarthy, E.J., 2013.Basic marketing. McGraw-Hill Higher Education. Thom, A.M.T., Scavarda, L.F., Fernandez, N.S. and Scavarda, A.J., 2012. Sales and operations planning: A research synthesis.International Journal of Production Economics,138(1), pp.1-13. Tuomikangas, N. and Kaipia, R., 2014. A coordination framework for sales and operations planning (SOP): Synthesis from the literature.International Journal of Production Economics,154, pp.243-262. Wilson, A., Zeithaml, V.A., Bitner, M.J. and Gremler, D.D., 2012.Services marketing: Integrating customer focus across the firm. McGraw Hill.